Why the Nerds should be Marching into Movie...
There has been an avalanche of articles about the lessons marketers can learn from Barack Obama’s 2012 presidential campaign. There has never been a political digital campaign of such scale and scope, and the technology and data mining techniques applied by Obama’s team should be of special interest to Hollywood’s marketers. There are striking similarities between campaigning for the next box...
One year older, one year wiser
We recently celebrated our one year birthday and we couldn’t be more pleased with how we’re rounding off our first year. We’re happy to announce we just passed 10 million fans across our Facebook pages and we now have over 1,000 movies and TV shows on Moviepilot. Both huge milestones for us to end a great year on. We’d like to thank you all for joining us on this...
Don’t diss me!
In our last two posts we concentrated on proving that increasing PTAT has a direct effect on the organic reach of your Facebook page. In this and the next update, we want to analyze the second value that now has an effect on the Edgerank algorithm since the change in September 2012: negative feedback. In this post we will show that this value is relatively unlinked to organic reach. Next time we...
The Story So Far
We founded Moviepilot with the goal of helping movie fans find great movies, and helping those great movies find their true audience. As filmmakers ourselves we understand the importance, and difficulty, in finding and engaging the right audience for a movie. As true cinema geeks, we also understand the influence fans have in helping a hidden gem turn into a surprise success. The dedication it...
Just in: TV Shows
Greetings, friends! We recently crossed the thousand movie mark, meaning that we now have over a thousand movies waiting to be discovered and followed on Moviepilot. As we continue to grow towards our goal of being the world’s best movie community, today we are excited to announce we have a new area of discovery to be explored: TV Shows! One hundred of the top TV shows currently...
This is our second post in our Facecook Insights Disclosed Blog. We share ideas, insights and thoughts derived from running 13 pages around movie topics on Facebook with over 10M likes. Last time we analysed whether or not an increased impact of PTAT (People Talking About That) really led to a better user experience. We formulated some doubts, at least from certain perspectives such as those...
Hello Pilots, November brings with it some new features that we’re rather proud to show you. First off – Profiles. Your Moviepilot Profile features all the movies you follow and gives you your very own home on Moviepilot. To register your username (and thus, your profile URL) head to moviepilot.com/settings. Friends, fellow pilots and curious onlookers can check out your profile at...
Facebook Insights Confidentials
Hello Facebook Mavens, Social Media Marketeers, Friends. We here at Moviepilot are strong believers in the Facebook platform. Currently, we operate 12 pages celebrating upcoming movies from Superheroes to Horror; Fantasy to Legendary Directors and through them we are connected with 9 million Likes in the U.S. today. We are thankful for the opportunities that Facebook has given us during the...
THE TIMES THEY ARE A-CHANGING
Changed Edge Rank I: Why “Talking About” is not “Engagement” and why this ultimately leads to a deteriorated user experience We have wanted to publish information on our Facebook insights for quite some time now. But the changes made to the Facebook Edge Rank algorithm in the past two weeks have also altered everything we wanted to talk about. So in this note and in the consecutive ones we...
The Rise Of Superheroes At Cinemas
Ever since the release of _Spider-Man_ in 2002, superhero movies have been feverishly churned out and dominated the box office. The majority of superhero movies are released for the summer blockbuster season and attract huge numbers at the cinemas. The biggest box office draws have come from America’s largest comic book publishers, Marvel and DC Comics. Marvel has brought us...
Discover your next favorite movie
Our community on Moviepilot loves to discover. Not only is it fun, but it allows them to find exciting new movies. Two months ago, we released a new discovery bar to improve the Moviepilot experience in two key areas: access and navigation. We’d like to invite you backstage, and let you in on how things are working out. Hint: We’re quite happy. Here at Moviepilot Labs, we work tirelessly to...
Moviepilot Talks Social Media At International...
Jon Handschin, CPO and co-founder of Moviepilot, was invited to join the International Media Convention as part of IFA 2012 in Berlin, Germany. The event was held on Tuesday and addressed the issue of ‘smart cinema’ and how social media is changing the film industry. Jon was part of a panel discussion that included renowned industry professionals, including Marco Kreuzpaintner...
Hollywood, Celebrities & Red Carpets: Moviepilot...
We’ve reached over 6 million fans in the US, so it’s about time that we have more of a presence there. We’re excited to announce that this month we’ve opened our first office in the Stateside! Situated in the heart of Los Angeles, we’re that much closer to where all the movie action and magic happens. The daily operations happening in our LA office will further...
Find more movies, actors and directors with our...
Got to find a particular film? Want to know which upcoming movies your favorite star will be in? The search-bar has made a return, new and improved, and ready bring the latest movies to you! Check it out and get the most out of the hundreds of upcoming movies we have on moviepilot.com.
Moviepilot Labs hits the June 2012 Berlin Tech...
Moviepilot Labs’s own @letimedium presented at the June 2012 Berlin Tech Meetup, sharing Chaplin, our graph database and all the fun stuff we’ve got going on! Thanks to all who attended! Other presenters included: Shapeways Loopcam WhenAUser Ezeep Squadmail Check out the Berlin Tech Meetup group here.
Get a peek inside Moviepilot Labs
Ever wonder what Moviepilot Labs, the headquarters for Moviepilot, is like? Sure you might be seeing some glimpses here and there, but what’s it really got going? We know we don’t have the most conventional-looking offices around, and frankly, we think they suit our unique, laid-back vibe. And what makes our Moviepilot Labs team really love this place? In a word: Style. ...
Moviepilot gets Series B funding!
Moviepilot Labs is proud to announce that we now have Series B funding, thanks to our amazingly supportive investors! We are overjoyed that we will be able to continue to bring you the latest in upcoming films from rumor to red carpet, growing with even more exciting stuff in the pipeline. Our sincerest thanks to everyone who has helped us to come this far, and will be along for the ride in our...
Moviepilot, now on Somewhere
Moviepilot Labs is always looking to get in on the newest and most innovative of anything out there, and we’re proud to say that we’re one of the first to get on the bus with Somewhere! Somewhere is a service that helps companies to find cultural fits, based on the idea that good cultural fits create successful teams and work environments. This philosophy really struck a chord with...
Get on board for apps.berlin.js!
To: [alle] Subject: Formal Friday on hiatus this...
…but some of us soldier on in the name of style. Sharp!
Moviepilot Labs' own on RTL2
Moviepilot Labs is no stranger to television. Last week, our own Prometheus expert, Stefan, was interviewed right Moviepilot Labs’ lounge for German TV network RTL2 about the upcoming project and its highly-anticipated trailer which dropped last weekend. The interview aired on March 19. See the awesome Prometheus trailer and clips here! Check out the German-language version of this...
Our gold walls...as seen on TV
One of the most distinctive features of the Moviepilot Labs HQ are our golden walls. That’s right… golden walls. Before our office was our office, it was a dance studio (Tanzschule Bebop). It still retains a lot of the hallmarks of the previous studio, with generous floorspace, mirrors, and those golden walls. In August 2008, the school was featured in an episode of Tatort called...
Last site standing!
If you hadn’t heard (or experienced) already, Facebook experienced an outage in several European countries and parts of Asia last Wednesday. It wreaked a bit of havoc for many Facebook-based services to say the least—but for Moviepilot Labs, it was smooth sailing. Luckily, due to our alternative login methods (Twitter, Google+), users were able to sign in and use our service. German...
Jogger: almost like named_scopes
We talked about graph databases in this and this blog post. As you might have read we’re big fans of a graph datbase called neo4j, and we’re using it together with JRuby. In this post we’ll share a little piece of code we created to make expressing graph traversals super easy and fun. Jogger - almost like named_scopes Jogger is a JRuby gem that enables lazy people to...
How we track KPIs...
Moviepilot likes number crunching. With our very own recommendation engine, at least, we have a lot of experience with dealing with numbers. But, we go a step further and try to develop our products by measuring and setting goals in numbers. A common industry-driven approach is using a key performance indicator (KPI) for measuring the success or failure in certain areas of your business. If...